The magazine for professional developers of consumer packaged goods
Updated on 01/04/2003
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WELCOME    HEADLINE NEWS 1 April 2003
Research shows that  90 percent of new products launched in  supermarkets do not survive more than two years. The cost of failure runs into billions.

We believe we can show you some ways to improve your success rate, so subscribe now. It's free for 12 issues.

Anyone who develops new products for a living must be aware of a multitude of influences. Acknowledging this, we cover

scientific discoveries

consumer trends

product design and formulation

engineering technology

process engineering

manufacturing

filling and packaging

logistics and distribution

retail merchandising

end of life disposal

Then there are the legal and regulatory issues, such as safety and labelling, as well as intellectual property rights, brand management, competition and international trade that we have to take into account.

But it all means nothing without the creativity and insights of men and women who can put things together in new ways to create new products that improve our lives.

We celebrate those people.

Ian Grant

Publisher

Deposit scheme threatens “thousands” of German jobs
More GM crops planted in US
Public optimistic on GM promises
Cadbury Schweppes swallows Adams
Dupont slips Teflon charge
Brie squares up to sandwich market
New pesto sauces debut
Male teens show sensitive side
Sensor market to double to $4bn
Changes at Lonza
Bring ‘em back with colour

Packaging

Deposit scheme threatens “thousands” of German jobs

The controversial deposit system for non-returnable containers introduced in Germany on 1 January could cost thousands of jobs unless it is stopped now, warns the German Food Industry Association.

Peter Traumann, head of the Association, said beer sales dropped by 9.8 percent in January and February compared with the same period last year, reports Associated Press.

Under the scheme, shoppers pay a 25-cent deposit on one-way glass and plastics bottles and cans for food and drink. Paperboard containers are next in the environment ministry’s firing line.  

The government extended deposits already levied on many glass bottles after missing legal recycling targets.

Biotechnology 1

More GM crops planted in US

Biotech corn plantings are up four percent to 38 percent of all corn planted in the US, soybeans increased five percent to 80 percent of all plantings, and cotton remains statistically unchanged at 70 percent, says the US Department of Agriculture.

Biotech industry spokesman Dr Michael Phillips of Biotechnology Industry Organization (BIO), said "The US, although the leader in biotech plantings, is not alone. Globally, we continue to see an increase in acceptance of biotech crops, with a 12 percent increase in 2002 over 2001 with 145 million acres planted in 13 countries."

"Farmers continue to choose the biotech alternative to help them better manage crop production. Clearly, the benefits of these improved seed varieties help farmers to strengthen crops by making them more resistant to disease, increasing crop yields, and reducing the use of pesticides,” he said.

Click here for the USDA report

Biotechnology 2

Public optimistic on GM promises

The public in eight countries is generally optimistic that genetic engineering will benefit mankind, but remains wary of the cost.

In what is claimed to be the first global poll of public opinion on genetic engineering, only eight percent of those surveyed feel that they understand developments in genetic science very well. But many hope that genetics will lead to better treatment and elimination of many diseases.

Researchers polled consumers in the UK, Denmark, Poland, Mexico, Brazil, Taiwan, Turkey and the US for the Discovery TV channel.

DNA: The Promise and The Price, premiers on Discovery Channel around the world on 6 April and in the US on 10 April.

M&A

Cadbury Schweppes swallows Adams

UK-based confectioner Cadbury Schweppes said yesterday it had won shareholder and regulatory approval to buy US-based sweets maker Adams from Pfizer for $4.2 billion (£2.7bn).

The deal adds four brands that represent over 70 percent of Adams’ sales - Halls medicated confectionery, Trident sugar-free gum, Dentyne Ice chewing gum and the Bubbas bubblegum.

This makes Cadbury’s the world biggest confectionery business in sugar and functional confectionery and number two in gum. It also gives the British a bigger footprint in Latin America.

The Americas confectionery businesses will be integrated into a new unit, Americas Confectionery. Elsewhere, Adams operations will report into Cadbury Schweppes' Europe, Middle East & Africa and Asia Pacific divisions.

Health

Dupont slips Teflon charge

DuPont has refuted allegations that a chemical used to make Teflon harms people.

Washington DC-based Environmental Working Group (EWG) claims that PFOA, an essential processing aid used to make fluoropolymers, is harmful to women of child-bearing age, young girls, or any other segment of the human population.

"PFOA has been used safely for more than 50 years with no known adverse effects to human health," said Richard Angiullo, vice president and general manager of DuPont Fluoroproducts.

"Cookware sold under the Teflon brand does not contain PFOA." PFOA is used to make Teflon, but it is removed in the manufacturing process, he added.

The EWG said the health threat was detailed in a leaked document from the US Environmental Protection Agency.

DuPont and other fluoropolymer manufacturers have been working with EPA since 2000 to assess what is known about PFOA and to improve the industry's “stewardship”. There are currently no EPA regulations governing PFOA.

New products 1

Brie squares up to sandwich market

UK-based cheesemaker Cornish Country Larder is aiming for a bigger slice of Britain’s £2 billion sandwich market with a square award-winning Cornish Brie. 

Managing Director John Gaylard says the one-kg block “is an entirely pragmatic response to the slight difficulty in getting our cheese to fit a sandwich. This led us to challenge the concept of bries always being round.”

Since its launch in 1997, Cornish Country Larder now supplies cheese to all the UK’s main supermarkets. Its Cornish Brie won a Gold Medal at the British Cheese awards last September and currently sells 300 tonnes of the brie a year, plus 120 tonnes of its other cheeses.

The square brie is sold only to the trade. More from www.ccl-ltd.co.uk.

New products 2

New pesto sauces debut

UK-based Sapori D’Italia has launched a range of preservative-free pesto sauces with new flavours - basil, rucola, sun-dried tomato, grilled pepper and chilli - in vacuum-sealed 200gm tubs.

The tubs are packed in boxes of 18; each tub is ideal for presentation within a refrigerated shelf display and will appeal to the customer who wants cooking-free convenience.

Markets 1

Male teens show sensitive side

American teen and “tween” males could buy up to $2.8 billion of personal care products in 2008, predicts market researcher Packaged Facts.

Razors, soap, and shampoo are still top items, but there’s more potential in hair styling and colouring products, and body sprays. Sales of gels and mousses, for example, grew over 11 percent in 2002, making sales worth over $75 million.

Markets 2

Sensor market to double to $4bn

The US market for biological, chemical, and gas sensors will reach $4bn from the present $2.3bn, says market research house In-Stat/MDR. “In terms of its potential, the market remains in its infancy,” it says.

Top markets are likely to be blood glucose testing (especially coupled with microfluidics technology se in point-of-care diagnostics), industrial process control (especially food), explosives and narcotics.

People

Changes at Lonza

Roland Waibel (45), currently head of finance, corporate development and IT will take over as chief financial officer of Lonza Group from Jean-Jacques Illi (43), who is leaving the company to pursue other interests.

Marketing

Bring ‘em back with colour

Research from a US maker of till receipt printers suggests adding a promotional message in colour to the receipt can more than double message awareness and redemptions, and boost return visits by more than 60 percent.

In research conducted for the firm by TNS Intersearch, adding colour to receipts increased awareness of promotions by 165 percent. Only 31 percent of consumers noticed promotions on black-and-white text receipts within three seconds. Redemption rates ranged from 56 percent to 71 percent in the comprehensive study of retailers and hospitality establishments.

More findings are online at http://www.colorreceipts.com.

 
Tuesday, 01 February 2005
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