The magazine for professional developers of consumer packaged goods
Updated on 21/05/2004
Home
Subscribe
Media pack (pdf)
Terms & conditions
Privacy statement
Contact us
Copyright © Gateway Publishing Ltd 2002-2005. All rights reserved.
STOP PRESS

Vodka pitches for Cristal crown

With cognac last year’s choice drink for the glitterati, perhaps vodka will make a come back to the fashionable bars and beaches this summer.

That’s the bet of Ladi Delano, a 22 year-old entrepreneur, who hopes his new Solid XS quadruple-distilled vodka will become the clear equivalent of Cristal. Made in the Netherlands to an old Polish recipe, the drink comes in a 1.5 litre magnum designed by Venetian glassmakers. It goes on sale in June with a trade price tag of £50.

HEADLINE NEWS 21 May 2004

$10m signing fee for obesity drug
Wal-Mart US to sell new CarbSlim items
Food mixes to save lives
Software house launches retail package
CLA cuts body fat 9%

Obesity

$10m signing fee for obesity drug

US drug maker Bristol-Myers Squibb Company has paid Solvay Pharmaceuticals a USD 10 million signing fee for access to the Solvay compound SLV319, currently in Phase I development, for treating obesity and other metabolic disorders. The parties will jointly develop and commercialize SLV319 on a global basis.

SLV319 belongs to a novel class of agents called CB1 antagonists, which work by blocking the cannabinoid type 1 (CB1) receptor. Clinical and preclinical studies involving this class of drug have shown that blocking this receptor reduces food intake.

New products

Wal-Mart US to sell new CarbSlim items

US retailer Wal-Mart is to distribute two additional CarbSlim items, chocolate caramel crunch and the chocolate chip cookie dough, from Breakthrough Engineered Nutrition, a wholly owned subsidiary of Innovative Companies, in its 3,000 US stores.

The Chocolate Chip Cookie Dough Bites is a new CarbSlim offering and the maker claims it is the only low-carb cookie dough candy on the market.

CarbSlim Bites is a patent-pending, net carb-free candy geared for health-conscious consumers and anyone following a low-carbohydrate lifestyle.

Nutrition

Food mixes to save lives

Pregnant women, new mothers and people with HIV or malnutrition and diabetics could benefit from nutritious, low-cost food mixes developed by the University of Greenwich in the UK.

Compared to the energy-rich foods provided by the Food and Agriculture Organisation as part of the World Food Programme, the food mixes developed at the university have a higher mineral and vitamin content for a more complete diet with longer lasting benefits. 

Researcher Dr Paul Amuna said "We are using our understanding of the science of nutrition and the composition of foods to create nutrient-enriched foods.  We focused initially on transforming traditional foods in developing countries, such as cereals and rice, into enriched food mixes for poor communities. It would cost only 10 to 15 pence to produce 100g of food that would provide half the daily nutritional requirements of a child. The foods could also be used in nutritional emergencies such as famine."

Rather than adding nutrients and vitamins to fortify foods, this research combines individual components from several different foods to maximise nutritional value. The team is also seeing how processing and cooking affect the nutritional content. 

With HIV on the rise, anti-retroviral therapy has improved survival rates but will not produce the best outcomes for patients without good nutrition.

A nutraceutical laboratory has been set up at the university's Medway campus. It has drawn interest from the Vaal University of Technology in South Africa, which is working with the team, and from the Ghana Health Service.

The technical processes involve identification of common traditional food ingredients and estimation of their nutrient composition using food databases. These form the basis for Food Multimix (FMM) formulation followed by experimental nutrient analyses including proximate and micronutrient analysis. Minerals are analysed using inductively coupled plasma spectrometry (ICP). Vitamins are analysed employing high performance liquid chromatography (HPLC).

Optimisation of FMM products involves re-tuning the composition to further enrich it, bearing in mind clinical and/or daily nutrient requirements. Products developed are tested to confirm nutrient composition, followed by field-based taste evaluation.

IT

Software house launches retail package

US software house SAS has brought out Marketing Automation for Retail, the first retail solution based on the SAS 9 Intelligence Platform. SAS claims it helps retailers gather, store, analyse and distribute information more quickly than ever before.

In-depth campaign management functions enable users to optimise and control complex campaigns across multiple channels, including direct mail, email, catalogue, and in-store, as well as plan and schedule campaigns in quick succession.

With the analytical systems, retailers can understand customers' past behaviour and predict their future actions, both individually and as larger segments. Retailers can also apply predictive insight directly and dynamically in each individual campaign to select the most rewarding target audience.

Research

CLA cuts body fat 9%

Conjugated linoleic acid (CLA) can help cut body fat by nine percent, says a study to be published in the June issue of The American Journal of Clinical Nutrition (AJCN).

The randomised, double blind, placebo-controlled study is the first to document the long-term safety and efficacy of CLA supplementation over a year without additional lifestyle or dietary restrictions.

CLA helps maintain lean tissue and may help tone the body without necessarily causing overall weight loss. It is thought to do this by decreasing the amount of fat stored after eating, increasing the rate of fat breakdown and metabolism and decreasing the total number of fat cells.

 
Tuesday, 01 February 2005
Events
FishWrap
NumbersGames
PaperChase
Library
Links